December 1997 / January 1998

European-wide impact of TV soccer rights

01 December 1997

The UK’s first test case on collective sale of exclusive rights by a major sports association has been scheduled to begin in January 1999 in the Restrictive Practices Court. BSkyB currently has exclusive live rights over Premier League football games in the UK, but Director General of Fair Trading John Bridgeman is challenging the deal on the grounds of public interest. 'This is a key case for competition in the broadcasting market, where rapid developments in technology are taking place,' he said.